How to Fundraise to Grow and Scale Your Startup

Raising funding to grow and scale your company usually happens once you have found product-market fit and you need to expand your reach, enter new markets or scale your operations. The funding you have raised and used up until now will typically have been to help you reach product market fit, where you now know exactly the customers you are serving and the market share you want, have successfully tested and adjusted your product/service to meet their specific needs and you know this because your revenue is growing at a fast pace.